What’s hot and happening in the world of Nerdware? See the latest and greatest industry trends, marketing tips and nerd news below:
Big Risk, High Reward: Netflix Just Stepped Into the Ring
18.11.24
Big Risk, High Reward: Netflix Just Stepped Into the Ring
This isn’t just a Netflix story; it’s a life story. Think about your own goals. How often do we hold back because we’re afraid of failing in front of others? We wait for the perfect moment, the perfect conditions, the perfect pitch—but that moment never comes.
Digitalisation: Unleashing the Potential of Women in Business
05.11.24
Digitalisation: Unleashing the Potential of Women in Business
Women are less likely to have internet access or own mobile devices compared to men. In South Africa, only about half of women have internet access, and smartphone penetration among women is significantly lower compared to men. This digital divide limits the ability of women to fully participate in the digital economy.
Revving Up Results: How Digital Marketing Is Driving Success in the Automotive Industry
27.09.24
Revving Up Results: How Digital Marketing Is Driving Success in the Automotive Industry
Today, automotive buyers in South Africa start their research online, relying heavily on digital platforms to inform their purchasing decisions.
The Rise of AI in Paid Media: Friend or Foe?
30.08.24
The Rise of AI in Paid Media: Friend or Foe?
The rise of artificial intelligence (AI) in paid media is nothing short of revolutionary. It has transformed the way businesses approach advertising, offering unprecedented opportunities to optimise campaigns, increase efficiency, and drive better results.
Cracking the Code: Overcoming Digital Strategy Barriers with Unconventional Wisdom
15.07.24
Cracking the Code: Overcoming Digital Strategy Barriers with Unconventional Wisdom
Digital strategy isn't about following a set path - it's about forging your own, with creativity, adaptability, and a healthy dose of reality.
The Importance of Upskilling Your Staff in the Digital Age
06.06.24
The Importance of Upskilling Your Staff in the Digital Age
To stay competitive, our team must be proficient in the latest digital tools and strategies. Upskilling isn’t just a nice-to-have; it’s a critical component of our ability to produce engaging, relevant content that meets our audience’s ever-changing needs.